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    Blog — endless winter

    winter solstice

    winter solstice

    Winter is beginning to fill in and the shop is warming up! Drop by and see us! 

    Fall Vibes

    Fall Vibes

    Fall is in the air and we've got new threads dropping in! 

    Stay Salty Season! RWU Episode 18 Storm Edition

    Stay Salty Season! RWU Episode 18 Storm Edition

    After having one of the flattest summers we've seen on the Gulf Coast, the swells finally started showing up from the first storm. Tropical Storm Gordon came a brewing sending us plentiful days of waves. Filmed by Michael Guybrush // Witt Cover photo by Alex Dantin

    Back to School!

    Back to School!
    Summer is coming to a close and the kids are getting pumped for BACK TO SCHOOL! This episode we take a ride with the INNERLIGHT SURF TEAM as they shred a little end of the summer swell and we cruise through the Innerlight Surf Shop to check out the BACK to school gear! Come Ride with US! 

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    Watch Highlight video from Rob Machado Day!

    Watch Highlight video from Rob Machado Day!
    Check out the highlights from the Rob Machado event in Downtown Pensacola brought to you by HURLEY. We cruised around town with Rob and enjoyed a beautiful summer day on Pensacola Beach. Later that evening we headed downtown to rock up to hundreds of people waiting! We enjoy free food, conversation with Rob and a free movie! Mayor of Pensacola came and gave Rob the KEY to the city and declared august 4th Rob Machado day!

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